People-First bill introduced in multiple states to regulate AI companion chatbots for seniors

What happened

The People-First bill, unveiled by EPIC, the Consumer Federation of America and Fairplay, aims to create state guardrails for AI companion chatbots. Versions of the bill have been introduced in Arizona, Illinois, Kansas, Louisiana, Maryland, South Carolina, Vermont, and New Jersey, with more states expected in 2027. Advocates stress the need to protect users of all ages from potential harms of chatbots.

Why it matters for trust and compliance

• Its status is introduced. It is not law yet. Track it, but do not treat it as an obligation.
• The bill seeks to protect seniors and other users from risks associated with AI companion chatbots by establishing state-level safeguards.

Who is affected

Recommended actions

1. Check that privacy notices describe the practices this addresses.
2. Map the security requirements to existing controls and close gaps.
3. Inventory AI or automated decision systems in scope and their assessments.